are you ready to SPARK A MOVEMENT?

In a world where AI, automation, and big data are revolutionising the finance landscape, the call for transformation is more urgent than ever. Yet, as the initial hype fades, many are left wondering what comes next. At GENCFO Academy, we’re here to pause the hype and address the real, practical challenges facing finance professionals today.

Get ready to Futureproof Finance!

This isn’t just another event; it’s a movement designed to spark genuine change. Our founder-led, digital-first program moves beyond outdated lectures to deliver immersive, evidence-based learning that highlights real-world success stories.

Join us online from Tuesday, November 5th to Friday, November 8th, to embrace the future of finance and redefine what it means to be a "qualified accountant." 

This transformative virtual event will empower you to become a high-performing leader ready to drive sustainable innovation and navigate the evolving landscape of finance with confidence.

Until your virtual GENCFO Academy journey begins

what everyone is TALKING ABOUT...

  • Was a spectacular event and honoured to be a part of it. Thanks to Christopher Argent, Sophie Goad and the GENCFO Community 🙏

    Adam Shilton
    Adam Shilton

    Host of This is the Tech for Finance Podcast

  • What a fantastic event! I've picked up lots of tips, and Crystal Haygreen (Fry) and I really enjoyed delivering our session!

    Louisa Matheson
    Louisa Matheson

    Digital Programme Manager at First Intuition

  • Generation CFO brings together the new world of digital and the new class of modern accounting and finance into one collaborative group.

    Claire Bennison
    Claire Bennison

    Executive Director at AAT & past Head of ACCA

  • Always so amazing to be a part of this incredible, energising & inspiring GENCFO Academy filled with generous experts & thought leaders - a real privilege.

    Andi Lonnen FCCA
    Andi Lonnen FCCA

    Founder of FBP Academy

cpd-accredited

AGENDA

Our game-changing agenda was created in collaboration with the GENCFO Advisory Board and ACCA.

09:00 AM

NO GENAi ZONE - How to avoid the Hype and get the digital finance function right!

Chris Argent

Chris Argent

10:00 AM

AI in Finance: How Micro Automations can Scale to the Ultimate Solution!

11:00 AM

How to scale automation successfully and Why Process Improvement is so Important!

Martin Brown

Martin Brown

12:45 PM

Demystifying Information Automation: How GENai and Machine Learning will shape your success!

Coming Soon

Coming Soon

01:45 PM

EAT, SLEEP, DATA, REPEAT

Aslan Sissekenov Mary McWarren

Mary McWarren & Aslan Sissekenov

02:30 PM

Data-Alchemy – How to Transform Numbers into Compelling Strategies!

Olga Rudakova FCCA

Olga Rudakova FCCA

03:30 PM

How to grow your FP&A and FBP talent into a Data-Savvy Dream Team

Rajiv Chandra

Rajiv Chandra

04:30 PM

Lagging to Leading Indicators - How to Harness OKR’s to drive business decisions!

Coming Soon

Coming Soon

Book Your Place Today!

live ACCESS

£97
  • Live Broadcasts Only

  • All content available

  • Valid until 07/11/2024

🎬 Access to ALL LIVE SESSIONS

👋🏻 Attendee chats at ALL SESSIONS

🗣️ Hear from over 30 SPEAKERS

✅ CPD-accredited sessions & certificate

Popular

replay & PRO MEMBERSHIP

£197
  • Live Broadcasts and Replays

  • All content available

🎬 Access to ALL LIVE SESSIONS

🗣️ Hear from over 30 SPEAKERS

📺 Access to ALL SESSION REPLAYS

👋🏻 Access to ALL SESSION SLIDES

✅ CPD-accredited sessions & certificate

🚀 1 year access to Pro Membership


Included in Pro Membership

😇 Specialised community groups

👥 Invites to in-person meetups

👩‍🎓 Access to virtual member events

🎬 Free ticket for the Summit 2025

🎬 100+ hours of CPD-accredited video

📺 Community-led research reports

👋🏻 Perks throughout the year


... and much more!

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